We help fast-moving businesses turn their proposal process into a true growth engine.
Through deep expertise in PandaDoc, multiple CRM platforms, and connected automation platforms, we design proposal systems that cut admin time, improve accuracy, and help sales teams close faster with less effort.
Our focus is simple: build smarter proposal processes so your team spend can create proposals consistently, reliably, and at scale.
Pure Proposals was born of a very simple idea: closing deals shouldn’t take hours of fiddling with Word documents.
Back in 2020, as the world hit pause during COVID, I saw an opportunity to build something better. After more than eight years in IT consulting, I knew firsthand just how painful and inconsistent sales proposals could be.
Some looked the part but failed to convert. Others were promising but clunky, slow, and hard to manage.
I became obsessed with finding a better way to handle proposals -something faster, smarter, and easier to scale.
So I got to work.
What started as a deep dive into the psychology and structure of winning proposals quickly turned into a full-blown framework for building streamlined, high-converting proposal systems.
We wrapped that system in a service, now known as Pure Proposals, and began helping businesses ditch outdated processes and adopt a faster, cleaner approach to sending proposals.
Today, we’re a specialised agency that’s helped 100+ B2B teams improve how they close deals by cutting proposal prep time, improving consistency, and building better workflows around their sales process.
We build our system around PandaDoc because it gives us the flexibility and automation power we need, but what we really bring is the strategy, structure, and implementation to make it all work.
If you’re tired of wasting time getting proposals out the door and want a process that helps your team close faster with less friction, we’d love to help.
~ Ben, Founder of Pure Proposals
We’ve helped 100+ businesses onboard with PandaDoc.





















